The behaviour of once iconic brands like Boeing and Volkswagen, ranked highly in 2014 have now dropped out of the new ...

Resulting in a 92% reduction in potential adspend losses, US advertisers were saved billions of ad dollars courtesy of ...

Dentsu's new trends report reveals how 2025 will drive toward a fully addressable, shoppable, and accountable media ecosystem ...

As the industry awaits the closing arguments of the DOJ's lawsuit against Google on November 25, Campaign looks at the tech ...

The Publicis Groupe CEO spoke publicly in the UK for the first time in six years at the Campaign Live conference.

We're excited to announce the Digital Media Awards 2025 have returned! Our prestigious awards aim to celebrate the most innovative and impactful digital marketing initiatives and honour visionary ...

Ads perform equally well whether they are placed alongside brand-safe or unsafe content on news websites, according to research. The study, carried out by research and consulting firm HarrisX, used a ...

The high-profile Google vs. The US Department of Justice antitrust trial – which aims to prove that the tech giant has a monopoly over the adtech industry – officially ended on 27 September. According ...

The digital advertising industry thrives on spectacle, and there’s no greater drama than watching a behemoth like Google go head-to-head with regulators. As the U.S. Department of Justice's (DOJ ...

EBay has launched an integrated campaign to announce to UK consumers that it has scrapped its fees for private sellers in all categories except motors. “See things differently” was created by Joan ...

Nice choice! This is premium content. Sign in or join our subscription tier, The Information, today. Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No ...